Business Development Manager

Reports To: Commercial Manager
Location: Fully Remote (based in Sri Lanka, aligned to UAE business hours)

About the Role

Codification is hiring a Business Development Manager to own our outbound sales engine. This role is the front line of our staffing growth strategy, focused on generating Sales Qualified Leads (SQLs) for contract-to-hire, direct hire, and embedded contractor services across the UAE and UK. You will operate as a hunter, supported by a powerful automation stack, and directly partner with the Commercial Manager to drive pipeline momentum.

Why This Role Matters

Codification’s sales methodology spans six core approaches. This role focuses on two critical dimensions:

  • Outbound Sales: You will own outbound campaigns end-to-end—prospecting, targeting, messaging, and qualifying leads using Apollo, Clay, LinkedIn Sales Navigator, Instantly, and Make.
  • Consultative Selling: You will frame problems clearly during early engagement, enabling smoother and faster handover for solution presentation and deal conversion.

You will also support light inbound qualification and feed market intelligence back to optimise campaigns

What you'll be doing

  • Run outbound sequences to generate SQLs aligned to our ideal Customer profile.
  • Qualify leads using structured criteria (budget, authority, need, timeline).
  • Handoff leads to the Commercial Manager for pursuit and conversion.
  • Keep our Odoo CRM clean, updated, and segmented.
  • Report on campaign metrics (reply rate, engagement, conversion).

We are looking for

  • 8+ years in outbound B2B sales, staffing BD, or commercial prospecting roles.
  • Hands-on experience with: Apollo, Clay, LinkedIn Sales Navigator, Instantly, Make, and Odoo (or similar tooling).
  • Strong sales and messaging instincts.
  • Experience in recruitment or resourcing, especially in tech, consulting, or contractor-heavy environments.
  • Full remote capability and full time UAE business hours availability.

The stack you'll use

  • Prospecting & Enrichment: Apollo, Clay, LinkedIn Sales Navigator.
  • Campaigns: Instantly
  • Automation: Make
  • CRM: Odoo
  • Collaboration: Slack, Google Workspace

What you get

  • A fast-moving remote team
  • Full ownership of your domain
  • A collaborative relationship with Codification  leadership
  • Strategic visibility and direct pipeline impact

Join Codification and shape the way we grow.